Your complete exhibitor guide to the Pharmacy Show 2025
Maximise the impact of your stand at the Pharmacy Show
12th-13th October 2025, NEC, Birmingham
The Pharmacy Show is the UK’s largest dedicated trade show and education conference for the community and primary care pharmacy sector. Taking place on 12th-13th October 2025 at the NEC Birmingham, it’s the perfect place to showcase your products, solutions, and services to the pharmacy community.
Over two packed days, you’ll meet a wide range of decision-makers including pharmacy owners, wholesalers, buyers, and distributors – everyone dedicated to improving pharmacy practice and patient care.
With over 150 educational sessions, hands-on demonstrations, and valuable networking opportunities, the Pharmacy Show is where pharmacy professionals come to discover the latest in products, technology, and innovations. If this is the audience you need to connect with, now’s the time to start planning your stand.
Need a price for your Pharmacy Show exhibition stand?
With over 300 exhibitors expected, the Pharmacy Show is a fantastic opportunity to introduce your brand to key decision-makers from the pharmacy sector. Attendees will include representatives from independent pharmacies, hospital pharmacies, GP practices, and wholesalers – all seeking new ways to enhance their services and improve patient care.
The event will feature over 150 educational sessions, hands-on demonstrations, and valuable networking opportunities. Expect to see prominent brands such as Morrisons, RxTracked, Labcold, and First Databank, alongside leading industry players like Titan PMR and Stada UK Consumer Health.
A carefully planned exhibition stand will help you raise the profile of your brand at this exciting event. Whether you’re planning a compact display or a larger, immersive setup, Motive can help you create an exhibition stand that draws in the crowds.
How to make Pharmacy Show 2025 a success for your business
Before you commit to exhibiting, get clear on your plans. Exhibiting at NEC Birmingham is a major investment, so every penny needs to deliver results. Are you looking to build brand awareness? Generate leads? Meet decision-makers ready to place orders? Clear goals will make your experience at the Pharmacy Show much more effective.
Next, budget wisely. You need a stand that’s distinctive enough to attract the right visitors while leaving room in the budget for content – like engaging displays, furniture, marketing materials and technology.
Live demos and interactive displays draw crowds, but power, equipment, and compliance all need to be sorted in advance. To get ahead on your logistical needs, partner with experienced exhibition stand builders like us. We can handle the organisation, paperwork and health & safety to make sure everything runs smoothly.
Once you’ve worked out your goals, how are you going to measure success? Are you aiming for 50 solid leads? Do you want 10 buyers ready to commit on the spot? Specific targets keep your team focused and help you track your ROI.
Finally, put everything together in a detailed exhibition brief. Don’t skip this step – because whether you’re going it alone or working with a stand-building partner like us, thorough planning and design will save you money, effort and avoid many potential headaches.
If you want advice on bringing your ideas to life, we’re here to help. Our handy briefing guide walks you through every step; so download your free copy below.
Get your Pharmacy Show 2025 plans off to a flying start with the perfect stand brief.
The right stand should be eye-catching and exciting, and designed specifically for the audience you want to reach. We’ve seen clients close deals before the event ends because their stand was well thought through, clearly communicated what they do, and attracted the right people.”
David Hennessy, Motive Exhibitions Managing Director
We’ve built a reputation for designing and building stands that get exhibitors noticed.
Whether you need space for live product demos, hands-on displays, or an interactive high-tech setup, we know how to create a stand that showcases your brand at its best.
Each stand we build is custom-designed to highlight what makes your brand unique, and attract your ideal customers.
We’ll work with you to create a standout space that perfectly captures your brand.
Make Pharmacy Show 2025 a success with a Motive Exhibitions stand.
Exhibition stands we can build for the Pharmacy Show 2025
The NEC’s versatile space gives you a wide range of exhibition stand options.
Here are our top stand options for the Pharmacy Show:
Built from the ground up to match your brand and business goals, a custom stand give you complete creative freedom.
Whether you opt for a single or double-deck stand, bold graphics, interactive elements, or a sleek product showcase, this option ensures you make a lasting impression.
A flexible, cost-effective solution, modular stands can be reconfigured for different events.
Made up of interlocking components, they create a seamless, professional display without the price tag of a fully custom build. Ideal for venues like the NEC, where space comes at a premium.
We’ve designed a huge range of high-impact modular stands that have wowed NEC visitors over the years. They’re ideal if you’re not ready to invest in a permanent stand, and you can combine modular frameworks with custom features, without the higher costs of a permanent, custom-built display.
Shell scheme exhibition stands are a budget-friendly option, and come in a range of sizes from 3m x 3m to 6m x 3m or 8m x 3m, often as part of all-inclusive packages.
These stands may be smaller, but they still offer plenty of room to get creative. With the right design, a shell scheme can be just as effective as a larger setup.
Ideal for those new to exhibiting or testing the waters at the Pharmacy Show, shell schemes include flooring, lighting, and power (500 watts). You can also ask to remove the fascia board to help make the space feel more open. The larger the stand, the more you can add, such as product displays or video walls.
Exhibition stand hire
If your plans for 2025 aren’t finalised and you’re not ready to commit to a permanent stand, our exhibition hire service is the perfect solution.
You can rent an entire modular stand or just specific pieces, or even mix and match custom-made elements with rented items.
Hiring is both cost-effective and sustainable – a great budget-friendly choice, especially if this is your first big show.
Can’t decide which stand to opt for?
Everything you need to know about exhibiting at NEC, Birmingham
Having built and dismantled multiple client stands at the NEC, we know exactly what works best for this venue.
The NEC is one of the UK’s busiest exhibition venues, and hundreds of businesses will be vying for attention at the Pharmacy Show. Your stand location is key – pitches near networking and presentation areas get the most visibility but also come at a cost.
Our tip is to book floor space at the front of the halls (but not directly in front of the doors – visitors tend to rush by without stopping).
Pros of exhibiting at the NEC:
- Central UK location, making it easy to get to.
- All stands are on the main show floor, ideal for networking and increasing visibility.
- Attracts a large audience of potential customers.
- Can accommodate a variety of stand sizes, from large custom builds to smaller, flexible shell-scheme.
- Ideal venue for demos, with plenty of room for trailers and large displays.
- Free parking for exhibitors and contractors during setup and teardown.
- Complimentary shuttle buses between the car parks and exhibition halls.
- Free visitor Wi-Fi.
- A wide range of hotels nearby to suit all budgets.
Cons of exhibiting at the NEC:
- Floor space can be expensive.
- The venue’s food and drink are priced at a premium.
- The traffic management system can be a hassle.
- It’s a popular venue, so you need to book early – especially for large or custom stands.
- There’s no on-site storage, so you’ll need to arrange separate storage for packing cases, equipment, etc.
- The venue doesn’t provide logistics equipment (trolleys, pump trucks, etc.). However, if you work with us, the project costs will cover all of this!
- Smaller stands can sometimes be overlooked in such a vast space. But don’t worry, with smart design and the right partner, you can still make a big impact.
Just wanted to say a big thank you for the execution of the Aerona Dental stand, from start to finish it was a pleasure working with you and your team.
The stand was better than we envisaged, the removal of the bar at the top gave an illusion of space and the overall feel was that it “punched” well above its weight!
General Manager, Aerona Dental
Clients we work with
We’d love to hear from you
Simply fill in the below, and we will be in touch
FAQs
Do you have any other clients exhibiting at the Pharmacy Show?
We’re excited to bring our expertise to the Pharmacy Show and are working with several exhibitors who want creative and distinctive stand designs.
We’ve built up years of experience working with a broad range of sectors and clients, large and small, complex and straightforward, established and new. Whatever your exhibition experience, we’ll take you where you are and walk you through every step of the process.
What makes a custom exhibition stand effective?
A great bespoke stand shows off your brand’s personality and helps you achieve your goals for the event. And it’s not just about making an impact; it’s also about helping your audience understand your message.
To get this right, we need to understand exactly what you’re looking for, which is why you need a strong exhibition stand brief. A clear brief means we can bring your vision to life and with a memorable display that truly represents your brand.
Should I hire a stand or buy one?
It really depends on what you’re aiming for. Here’s why hiring might be the right choice for you:
- You’re new to exhibiting and want to test things out.
- Your teams exhibit regularly and need to frequently update the stand’s graphics.
- You want to experiment with new ideas and concepts.
- You’re looking for a more sustainable exhibiting solution than a permanent stand.
- You don’t have space to store a stand.
- You don’t exhibit enough to justify the cost of owning a stand.
If you’re planning to exhibit more than three times a year, owning a stand is likely to be the most cost-effective option.
Can you help transport our supplies to NEC, Birmingham?
Yes! We know that carrying brochures, iPads, and products can be a hassle – especially if you’re using public transport.
When you work with us, just send your items ahead of time, and we’ll take care of everything. We’ll bring them to the exhibition hall and set them up with your stand, so you only need to bring the essentials!
Motive Exhibitions, 3 Orion Court, Ambuscade Road, Colmworth Business Park, Eaton Socon, St. Neots, PE19 8YX
