Exhibition stand case studies

Exhibition stand case studies: modular, bespoke and custom exhibition stand builds across the UK and Europe

Deanta-hybrid-exhibition-trade-show-stand

Deanta custom trade show stand

Sector: Building & construction, Manufacturing
Stand type: Custom trade show stand
Show: Fire Safety Event 2026, NEC Birmingham

A custom 8x3m trade show stand built to showcase premium fire doors at Fire Safety Event 2026, designed to be reconfigured across three different show sizes in the same year.

budvar-hybrid-exhibition-stand excel London

Budvar hybrid exhibition stand case study

Sector: Food & drink
Stand type: Hybrid exhibition stand
Show: The Pub Show 2026, ExCeL London

A hybrid exhibition stand first built for Northern Restaurant and Bar at Manchester Central, redressed and reconfigured to 5x4m for a new show and audience within weeks.

Made-in-Britain-member-Pryor-Marking-at-MACH-NEC

Pryor Marking Technology modular exhibition stand

Sector: Manufacturing
Stand type: Modular exhibition stand with custom elements
Show: MACH 2026, NEC Birmingham

A 9x5m modular exhibition stand with custom elements built around live tooling demonstrations, putting Made in Britain credentials and Pryor’s marking technology front and centre at MACH.

Cleveland-Cable-Company-hybrid-exhibition-trade-show-stand

Cleveland Cable Company case study

Sector: Energy & renewables, Technology
Stand type: Custom exhibition stand
Show: Data Centre World (DCW), ExCeL London

A fully custom exhibition stand built to evolve the 2025 design, reconfigurable across four stand sizes, with a curved LED wall and backlit LED logos drawing attention from down the gangway.

manufacturing-trade-show-stand-for-Finaids

Finaids modular exhibition stand

Sector: Manufacturing
Stand type: Custom modular exhibition stand Show
Show: MACH 2026, NEC Birmingham

A 30% increase in leads from MACH 2024, with the exhibition stand busy across all five show days and priority machinery drawing footfall from every direction.

Essential-Cuisine-Food-and-drink-trade-stand-at-HRC

Essential Cuisine custom trade show stand

Sector: Food & drink
Stand type: Custom trade show stand
Show: HRC 2026, ExCeL London

A custom trade show stand built around open cooking – chefs at the counter throughout, a fully working kitchen built in, and all three sides open to the aisles.

Regatta-Professional-hybrid-exhibition-stand

 Regatta Professional island stand

Sector: Consumer & lifestyle
Stand type: Custom island stand
Show: Health and Safety Event, NEC Birmingham

A brand awareness and relationship-building stand for one of the UK’s best-known outdoor brands, getting in front of new audiences in the health and safety and PPE space.

Mace Trade Show Stand with LED video wall at Executive Hire Show Coventry

Mace modular trade show stand

Sector: Building & construction
Stand type: Reusable modular stand
Show: Executive Hire Show, Coventry Arena

A full-height LED video wall gave Mace immediate presence across a busy machinery hall – their biggest and best Executive Hire Show yet, and the first time they hadn’t built it themselves.

Trime custom trade show stand with green LED lighting custom signage and machinery

Trime UK custom trade show stand

Sector: Building & construction
Stand type: Reusable modular with custom elements
Show: Executive Hire Show, Coventry Arena

A front-of-hall exhibition stand debut that put a new product centre stage – their biggest stand in ten years at the show, with green LED inlay drawing attention from across the hall and a reusable modular structure ready for future shows.

Oceanology International show London busy EIVA exhibition stand by Motive Exhibition

EIVA Case study

Sector: Technology
Stand type: Modular with custom elements
Show: Oceanology International, ExCeL London

A modular exhibition stand for EIVA at Oceanology International, designed for demos, talks, and long-term use across multiple events.

Danfoss case study 1

Danfoss case study

Sector: Building & construction, Energy & renewables
Stand type: Bespoke space-only
Show: InstallerSHOW 2025, NEC Birmingham

A unique bespoke exhibition stand. How creative design and immersive storytelling with a retro theme attracted visitors to the Danfoss stand.

testo-installer-exhibition stand design

Testo case study

Sector: Building & construction
Stand type: Bespoke space-only
Show: InstallerSHOW 2025, NEC Birmingham

Testo at InstallerSHOW 2025: A new exhibition stand design, interactive demos, and plenty of space to chat.

Oleeo Exhibition Stand at RecFest

Oleeo Sustainable Reusable Exhibition Stand

Sector: HR & recruitment
Stand type: Custom outdoor
Show: RecFest 2025, Knebworth Park

Interactive, colourful, and buzzing with energy. How we turned Oleeo’s “Al software that helps you bloom” into a vibrant garden-party stand.

Bespoke Exhibition Stands at Lunch! ExCeL London

Scrocchiarella bespoke exhibition stand at Lunch!

Sector: Food & drink
Stand type: Bespoke space-only
Show: Lunch!, ExCeL London

A fully functioning kitchen and demo area were central to this flexible Italian-inspired bespoke exhibition stand for Scrocchiarella.

Custom Exhibition Stand at NEC Birmingham for Mixergy by Motive Exhibitions

Mixergy HOUSING 24 AND INSTALLER SHOW

Sector: Building & construction, Energy & renewables
Stand type: Modular (Housing 2024) and bespoke (InstallerSHOW)
Show: Housing 2024, Manchester Central + InstallerSHOW, NEC Birmingham

Two different exhibition stands, two locations – one day! Clever utilisation of Mixergy’s mix-and-match stand assets to maximise their budget and brand awareness.

Majority Audio stand at IFA Berlin

Majority Audio modular exhibition booth

Sector: Technology
Stand type: Hybrid modular booth
Show: IFA Berlin, ICC Messe

An exhibition stand living room recreation – sofa, 75-inch TV, zoned carpet – so visitors could trial the products properly and hear exactly what they’d sound like at home, on Majority Audio’s IFA debut.

Exhibition booth Motive Exhibitions Testo

Testo bespoke exhibition booth

Sector: Building & construction
Stand type: Bespoke exhibition booth
Show: InstallerSHOW, NEC Birmingham

A bespoke interactive exhibition stand designed to promote four different product lines. The stand included recycled elements from previous exhibitions to maximise their stand budget.

NEXTERA®! bespoke exhibition stand design 2

NEXTERA®! bespoke exhibition stand design

Sector: Food & drink
Stand type: Bespoke space-only
Show: Plant Based World Expo, ExCeL London

A bespoke exhibition stand cleverly designed with a fully functioning kitchen to promote NEXTERA®’s range of plant-based ingredients and their expertise in food engineering.

custom modular exhibition systems | Motive Exhibitions | Renovation Underwriting

Renovations Underwriting Modular stand design

Sector: Finance & professional services
Stand type: Modular/bespoke hybrid
Show: BIBA Conference, Manchester Central

A high-end modular stand with a cosy cocktail bar ambience differentiated Renovation Underwriting from its more corporate competitors.

Custom sustainable exhibition stand for Joes & Stephs

Joe and Seph’s space-only stand

Sector: Food & drink
Stand type: Space-only (refreshed with existing elements)
Show: Lunch!, ExCeL London

A refreshed space-only stand, reusing as many previous stand elements as possible, made Joe and Seph’s stand pop in more ways than one.

Custom exhibition stand built at Fully Charged South by Motive Exhibitions for Anderson EV

Andersen EV Exhibition stands custom

Sector: Energy & renewables
Stand type: Bespoke custom
Show: Fully Charged South, Farnborough International

An eye-catching, premium, luxury stand design that would give Andersen EV visitors an unforgettable exhibition experience in the crowded EV charger market.

Bespoke exhibition stand london | Motive Exhibitions | Brew Tea

Brew Tea Bespoke stand design

Sector: Food & drink
Stand type: Bespoke space-only
Show: London Coffee Festival, The Truman Brewery

A jam-packed show calendar and a bespoke stand featuring recycled and reconfigurable elements lie at the heart of this interactive design for Brew Tea.

Planning your next exhibition stand?

Tell us about the show and we'll show you how we'd approach the stand.

Start your project