A bespoke stand design with interactivity at its heart
Client:
Brew Tea
Exhibition:
London Coffee Festival
Location:
The Truman Brewery, London
An interactive stand design
Brew Tea needed an interactive stand to demonstrate its full range of products while encouraging visitors to mix their own tea blends.
Immersive yet recyclable
Brew Tea has a jam-packed show calendar and loves to recycle elements of its stand design. The prime attraction of their designs is the opportunity for visitors to create their own take-home blend, so we needed a fully interactive stand design that could be reconfigured for use at several events..
A hybrid stand with a natural flow
Brew Tea needed this stand design to meet two key objectives: it had to be a custom-modular hybrid, and the space had to allow visitors to easily flow between different flavour stations to create their own tea and coffee blends.
So, while their London Coffee Festival stand was 5m x 4m, we based our concept on a design which would work in a 4m x 3.5m space for future events.
To fit the customer’s brand values, we used sustainable FSC-certified wood – stained to give a cosy coffee shop vibe – and lots of modular elements, making the stand easy to reuse.
The “make your own” blend area was a roaring success: customers started with their chosen main blend and then were able to move around the stand to add mid-notes like berries, chocolate, or herbs before printing a bespoke label and taking their unique blend home to enjoy.
What Brew Tea said
“Thanks Motive Exhibitions for bringing our yellow dreams to life.” Brew Tea, LinkedIn 2023
Stand size:
5m x 4m
Stand type:
Bespoke stand, space-only
What we delivered:
• Exhibition stand design
• Stand manufacture
• Stand element hire
• Pre-exhibition stand build in our workshop
• Installation
• Dismantle
• Storage
• Logistics
• Project management
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Make your next exhibition your best ever!
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